- Tejas Hullur, a TikToker with more than 500,000 followers, has created a network of other creators.
- These associations have been helpful for material collaboration and constructing corporations.
- Read through the DM template he makes use of to arrive at out to creators with millions of followers.
When creator Tejas Hullur dropped out of college to set out as a total-time creator in 2021, he rapidly discovered he had to broaden his community — both of those skillfully and to make close friends.
“This producing gig can get seriously lonely at moments,” Hullur explained to Insider.
As an up-and-coming creator, obtaining a big network of other creators can lead to a broader arrive at, a enhance in followers, or even obtaining on the radar of a prospective manufacturer sponsor.
Hullur, who started posting to TikTok in August 2020 and now has above 500,000 followers on the application, said he actively started off creating his community of peers all through the summer time of 2021.
“You want to engage in extensive-term games with extensive-expression players,” Hullur explained, quoting entrepreneur and AngelList founder Naval Ravikant. “I really just take that to coronary heart.”
More than the earlier year, Hullur has developed interactions with a number of creators.
He advises — and life with — ice-product-scooping feeling Dylan Lemay (11 million TikTok followers). His community also contains Milad Mirg, who went viral for his sandwich films Anthony Baroud, improved identified as Dental Digest, who shares viral dental information and Sean Oulashin, who launched a newsletter with Hullur and a different creator, Daniel McMahon, at the start of 2022.
Whether or not it is really collaborating on a video or constructing a small business jointly, these interactions have verified significant for Hullur. His newsletter with Oulashin and McMahon is now generating income applying
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Many of these connections commenced somewhere rather apparent: Instagram.
“It truly is the primary channel for DMs,” Hullur stated.
When direct messaging other creators, the to start with detail Hullur does is inform the creator why he is a supporter of their material. Then, he’ll introduce who he is as a creator, briefly allude to how he can “provide value,” and finish with a contact to motion, these kinds of as having on a contact.
“The 1 matter that just about every material creator wants is material,” Hullur claimed.
In this article is a template of the DM Hullur works by using to network and collaborate with creators:
Other connections arrive extra spontaneously, Hullur reported.
For case in point, when doing the job as the creator-in-residence in Los Angeles at the startup Stir, Hullur crossed paths with YouTubers Colin Rosenblum and Samir Chaudry, whose studio occurred to be close to the corner.
“The to start with time I sat down with them, I was encouraging them with their thumbnails and titles,” Hullur mentioned. “I did not question them for nearly anything in return. I just claimed, let me give them benefit, and then eventually we grew to become pals.”
Because then, Rosenblum and Chaudry — who go by Colin and Samir online — have appeared in Hullur’s articles on TikTok, YouTube, and Instagram. And quite a few months just after initial conference, the duo invested in Lemay’s ice cream shop, which Hullur has aided make as an advisor.